2010 Honda Insight Hybrid



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Honda's Newest Insight

This month's arrival of the 2009 Honda Insight LX Hybrid at $19,800 has undercut the Prius price and even the cost of a standard gas-only Honda Civic.

Honda Insight LX Hybrid uses the same 1.3-liter Integrated Motor Assist (IMA) system found in the current-generation Honda Civic Hybrid, but the evolution of the system during the Insight's development has cut the IMA cost by 50 percent.

"The original Honda Insight pioneered hybrid technology in the U.S. and remains a symbol of Honda's commitment to innovative technology and fuel efficiency," said Takeo Fukui, Honda CEO. "This new Insight will break new ground as an affordable hybrid within the reach of customers who want great fuel economy and great value."